Monday, 15 March 2010

Girls rule in utility


Cancel the duvet day because in loose tailoring you’ll feel comfortable all day long. Have a pretty day instead as the summer season is divided between ultra feminine pastel dresses and sharp, clean minimalism.
Paris runways rebelled against the charms of over exaggerated ruffles and went with a modern utility chic thanks to the city’s British female designers, Hannah MacGibben at Chloe, Pheobe Philo at Celine and Stella McCartney. It really is true women designers know what women want.
One of the most obvious things about the Spring/Summer 2010 collections was the power of the women. The catwalks were filled with a confident feminine touch. From designers such as Miuccia Prada and Donna Karen to the cool new talents from Stella McCartney women have always had the ability to make clothes with wearability and most importantly with today’s economy with longevity.
Pheobe Philo made her debut at Celine hitting the trend in one by providing the grown up, unfussy clothes that women really want, influenced by the luxe of the 1980s.
Another designer to always nail the masculine meets feminine tailored trend is Chloe. This year providing a more boyish take on the trend with roomy jackets.
A crisp mans shirt is a work wear winner but not all designers showed a borrowed-from-the-boys look, as Stella McCartney went feminine with one simple ruffle down a silk jacket or in peplum shape. The colour palette is simple with an edge, mainly filled with flesh tones from white and beige to blush pink. Just as the ocean hits the shore and is broken up in waves, outfits are made up of simple garments layered in silks and the finest jersey. These materials hang onto the body like water trickling along peaceful streams. The trend has a much more relaxed rather than hard grungy feel, suited to a serious day job. Models were fresh faced cadet girls seen in an army of sheer blouses and satin-trimmed blazers are elegant, feminine and highly wearable in the work place.
This trends boats itself from the saying ‘less is more’ and this chic look is uncomplicated and makes utilitarian sexy. It consist of an easy to wear tailored silhouette with slouchy high-waisted trousers, sophisticated boyfriend blazers mixed with lace and silk separates to ensure a polished look. Catwalks are one thing, real life is another. But these uncomplicated sexy styled outfits give the sense we could face the working day to partying night looking like we always dreamed of looking; effortless.
To work spring/summer’s most beautiful trend go for clean lines and inject a sense of glamour and overstated power with statement necklaces and embellishments.
The secret behind this tailored look is not only about effortless easy glamour but having the confidence and attitude to make it look ultra feminine all in a day’s work.

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